Marketing

Understanding the Marketing Concept: A Customer-Centric Approach for Long-Term Success Marketing SS 1 First Term Lesson Notes Week 4

Subject: Marketing Topic: Marketing Concept II Class: Senior Secondary School (SSS) 1 Term: First Term Week: 4 Learning Materials: Whiteboard/Chalkboard Explanatory posters and pictures Instructional Materials: Lagos State Scheme of Work Online materials Textbooks Previous Knowledge: Students have been taught Marketing Concept I and are familiar with the basics of marketing, focusing on customer needs

Understanding the Core Marketing Concepts for Business Success Marketing SS 1 First Term Lesson Notes Week 5

Subject: Marketing Topic: Marketing Concept Class: SSS 1 Term: First Term Week: 5 Learning Materials: Whiteboard/Chalkboard Explanatory Posters/Pictures Instructional Materials: Lagos State Scheme of Work Online Materials Textbooks Previous Knowledge: Students have been introduced to the foundational ideas of marketing in the topic Introduction to Marketing III. Behavioral Objectives: By the end of this lesson,

The Evolution of Marketing: From Barter to Modern Advertising Marketing SS 1 First Term Lesson Notes Week 3

Subject: Marketing Topic: Introduction to Marketing 3 Class: SSS 1 Term: First Term Week: 3 Learning Materials Whiteboard/Chalkboard Explanatory Posters/Pictures Instructional Materials Lagos State Scheme of Work Online Materials Textbooks Previous Knowledge Students have been introduced to Introduction to Marketing 1, covering the basic principles and processes in marketing. Behavioral Objectives By the end of

Introduction to Marketing Processes: Building a Bridge to the Consumer Marketing SS 1 First Term Lesson Notes Week 2

Introduction to Marketing Processes Subject: Marketing Topic: Introduction to Marketing II Class: Senior Secondary School (SSS) 1 Term: First Term Week: 2 Learning Materials: Whiteboard/Chalkboard Explanatory posters and pictures Instructional Materials: Lagos State Scheme of Work Online materials Textbooks Previous Knowledge: Students have been taught Introduction to Marketing I and are familiar with basic marketing

Exam Questions Second Term SS 1 Marketing

CLASS: S. S. S. 1 SUBJECT: MARKETING SECTION A Pick the correct option from the alternatives A – C Branding of a product has three main purposes. The most important is _______(a) product identification (b) repeat sales (c) new product sales When a company uses a low pricing strategy to maximize sales, it is using